[blizzard call of duty]Tony Petitti exits Activision Blizzard, plus more

Tag: 2021-07-24 20:11

  Tony Petitti is stepping down as president of sports and entertainment at gaming giant Activision Blizzard after less than a year in the role.

  Petitti arrived at Activision Blizzard in August after more than a decade at Major League Baseball (MLB), where he would go on to serve as the league’s deputy commissioner and chief operating officer.

  Becoming the latest top sports executive to make the switch to competitive gaming, Petitti’s role at Activision Blizzard included responsibility for esports, consumer products and film and television at the company. This also covered oversight of Activision Blizzard’s esports properties, such as the Call of Duty League (CDL) and Overwatch League (OWL).

  The Esports Observer (TEO) initially reported Petitti’s departure, but the reasons for his exit have not yet been made clear.

  In March, Activision Blizzard announced a restructuring that saw about 50 staff laid off, with Petitti saying the company had to re-invent itself amid the Covid-19 pandemic. At the time, he also told Sports Business Journal (SBJ) that Activision Blizzard was planning for a future where its business would look different and be less dependent on live events.

  “There’s nothing but optimism and a sense that growth is going to be achieved,” Petitti added.

  An Activision Blizzard spokesperson told TEO that Petitti will be replaced by Brandon Snow, the company’s chief revenue officer for brand, media and esports partnerships.

  “Activision Blizzard and Tony Petitti, president of sports and entertainment, have parted ways. In connection with Tony’s departure, we may invest in a venture which is unrelated to esports but cannot share details at this time,” the spokesperson said.

  “Brandon Snow, senior vice president and chief revenue officer, will assume leadership of Activision Blizzard Esports as we continue to focus on driving the momentum around our current seasons of Call of Duty and Overwatch Leagues and delivering the absolute best experiences to our fans around the world.

  “We remain committed to the future of esports and being a leading player in this growing industry.”

  Elsewhere, Matt King has agreed to join sports merchandise giant Fanatics, according to Sportico. King announced in May he would be stepping down as FanDuel’s chief executive. He is excepted to join Fanatics in the next month or two.

  Sportico also reports that Tucker Kain, president of business enterprise for MLB’s Los Angeles Dodgers, is joining Fanatics’ executive ranks. He will purportedly help the company expand beyond merchandise.

  The Professional Tennis Players Association (PTPA) has named Adam Larry executive director and brought in Carrie Gerlach Cecil to lead brand and communications. The organisation has also appointed Bill Ackman, Michael Hirshfeld, Rebecca Macdonald, Katarina Pijetlovic and Anton Rabie to its advisory board.

  Two-time Super Bowl champion Eli Manning has re-joined the National Football League’s (NFL) New York Giants to work in business operations and fan engagement roles.

  Also in the NFL, New Orleans Saints running back Alvin Kamara has joined Nascar as its first growth and engagement advisor. He will work directly with the US stock car racing series’ leadership team on strategic planning and creative opportunities that support its fan development efforts.

  Another Nascar appointment sees four-time Cup Series champion Jeff Gordon named vice chairman of Hendrick Motorsports.

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